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Oktopost Review 2025: Features, Pricing & More

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Author

Anastasia Belyh

Last Update

Jan 31, 2025

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Oktopost
4.5

0

Oktopost excels in social media management with its robust features and seamless CRM integration. However, new users may find the interface complex, and customization options are limited.

  • Robust social media management features.
  • Seamless integration with CRM systems.
  • Advanced analytics and reporting tools.
  • Complex interface for beginners.
  • Limited customization options.
Value to Price
Excellent4.5
Ease of Use
Good4.0
Functionality
Excellent4.7
Scalability
Excellent4.6
Integrations
Excellent4.8
Customer Support
Excellent4.3
Security
Excellent4.5

What is Oktopost?

Oktopost is a leading social media management platform designed for B2B marketers. It helps businesses manage, monitor, and measure their social media activities, integrating seamlessly with CRM systems to align marketing efforts with sales goals. Oktopost addresses the challenge of fragmented social media management by offering comprehensive tools for scheduling, tracking, and analyzing campaigns.

Pros and Cons of Oktopost

Comprehensive social media management
  • Oktopost offers a wide range of social media management features that allow you to schedule, track, and analyze your social media campaigns effectively, making it a powerful tool for marketers.
Seamless CRM integration
  • The tool integrates smoothly with popular CRM systems, ensuring that your social media efforts are aligned with your sales and marketing strategies, enhancing overall business efficiency.
Advanced analytics capabilities
  • With Oktopost, you gain access to detailed analytics and reporting tools that provide valuable insights into your social media performance, helping you make data-driven decisions.
Steep learning curve
  • Oktopost's interface can be overwhelming for new users, requiring time and effort to fully understand and utilize its features effectively.
Limited customization options
  • While Oktopost offers robust features, the customization options are somewhat limited, which might not meet the specific needs of all businesses.

Oktopost Review: Is It Really That Good?

Value to Price
Excellent4.5
Ease of Use
Good4.0
Functionality
Excellent4.7
Scalability
Excellent4.6
Integrations
Excellent4.8
Customer Support
Excellent4.3
Security
Excellent4.5
Overall Rating
Excellent4.5

Value to Price

When I first started using Oktopost, I was impressed by the value it offers for its price. The platform provides a comprehensive suite of social media management tools that are essential for any B2B marketer. From scheduling posts to analyzing campaign performance, Oktopost covers all the bases. Compared to other tools in the market, it offers a competitive price point without compromising on features. This makes it a cost-effective solution for businesses looking to enhance their social media strategy.

Ease of Use

Navigating Oktopost can be a bit challenging initially, especially if you're new to social media management platforms. The interface is packed with features, which can be overwhelming at first. However, once you get the hang of it, the platform becomes intuitive and easy to use. The learning curve is worth it, as the tool's capabilities are extensive. I found that investing time in learning the platform paid off in terms of improved social media management efficiency.

Functionality

Oktopost stands out for its robust functionality. The platform offers a wide range of features that cater to the needs of B2B marketers. From social media scheduling and monitoring to advanced analytics and reporting, Oktopost has it all. I particularly appreciate the ability to integrate with CRM systems, which allows for seamless alignment of marketing and sales efforts. The platform's functionality is a major selling point, making it a valuable tool for any business looking to enhance its social media strategy.

Scalability

As your business grows, so do your social media management needs. Oktopost is designed to scale with your business, offering features that cater to both small and large enterprises. The platform's scalability is one of its key strengths, allowing you to manage multiple social media accounts and campaigns with ease. I found that Oktopost's scalability made it a reliable choice for businesses looking to expand their social media presence without outgrowing their management tool.

Integrations

One of the standout features of Oktopost is its seamless integration with popular CRM systems. This integration ensures that your social media efforts are aligned with your sales and marketing strategies, enhancing overall business efficiency. I found that the ability to integrate with other tools made Oktopost a versatile platform that can adapt to the unique needs of any business. The integrations are easy to set up and use, making it a hassle-free experience for users.

Customer Support

Oktopost offers reliable customer support, which is crucial when you're dealing with a complex platform. The support team is responsive and knowledgeable, providing assistance whenever you encounter issues or have questions. I found that the customer support team was always ready to help, ensuring a smooth user experience. While the support is generally good, there is room for improvement in terms of response times and availability, especially for users on the free plan.

Security

Security is a top priority for any business, and Oktopost takes this seriously. The platform offers robust security features to protect your data and ensure the safety of your social media accounts. I felt confident using Oktopost, knowing that my information was secure. The platform's security measures are on par with industry standards, providing peace of mind for users. However, it's always a good idea to stay informed about the latest security updates and best practices.

Key Features of Oktopost

Analytics
Excellent4.7
Campaign Management
Excellent4.6
Content Curation
Excellent4.5
Engagement Tracking
Excellent4.8
Lead Generation
Excellent4.4
Monitoring
Excellent4.6
Post Scheduling
Excellent4.7
Reporting
Excellent4.5
Social Listening
Excellent4.6
Team Collaboration
Excellent4.5

Analytics

Oktopost's analytics feature is a game-changer for marketers. It provides detailed insights into your social media performance, allowing you to track engagement, reach, and conversions. I found the analytics dashboard to be user-friendly and informative, making it easy to understand the impact of my campaigns. The data-driven insights helped me make informed decisions and optimize my social media strategy for better results.

Campaign Management

Managing social media campaigns can be a daunting task, but Oktopost simplifies the process with its comprehensive campaign management tools. The platform allows you to plan, execute, and track campaigns seamlessly. I appreciated the ability to manage multiple campaigns simultaneously, ensuring that all my social media efforts were aligned and on track. The campaign management feature is a must-have for any marketer looking to streamline their social media strategy.

Content Curation

Finding and sharing relevant content is crucial for engaging your audience, and Oktopost makes this easy with its content curation feature. The platform allows you to discover and curate content from various sources, ensuring that your social media channels are always active and engaging. I found the content curation tools to be intuitive and effective, helping me maintain a consistent and relevant social media presence.

Engagement Tracking

Understanding how your audience interacts with your content is key to improving your social media strategy. Oktopost's engagement tracking feature provides valuable insights into audience behavior, allowing you to tailor your content for maximum impact. I found the engagement tracking tools to be comprehensive and easy to use, helping me identify trends and optimize my social media efforts for better engagement.

Lead Generation

Generating leads through social media is a priority for many businesses, and Oktopost excels in this area. The platform offers tools to capture and nurture leads, integrating seamlessly with your CRM system. I found the lead generation features to be effective and easy to use, helping me convert social media interactions into valuable business opportunities. This feature is a valuable addition for any business looking to grow its customer base.

Monitoring

Keeping track of your social media presence is essential, and Oktopost's monitoring feature makes this easy. The platform allows you to monitor mentions, comments, and messages across all your social media channels, ensuring that you never miss an important interaction. I found the monitoring tools to be reliable and efficient, helping me stay on top of my social media presence and respond to audience interactions promptly.

Post Scheduling

Scheduling posts in advance is a time-saver for any social media manager, and Oktopost's post scheduling feature is top-notch. The platform allows you to schedule posts across multiple channels, ensuring that your content is published at the optimal time for maximum reach. I found the post scheduling tools to be intuitive and effective, helping me maintain a consistent and timely social media presence.

Reporting

Oktopost's reporting feature provides detailed insights into your social media performance, helping you understand the impact of your efforts. The platform offers customizable reports that allow you to track key metrics and measure success. I found the reporting tools to be comprehensive and easy to use, providing valuable data that helped me optimize my social media strategy for better results.

Social Listening

Understanding what your audience is saying about your brand is crucial, and Oktopost's social listening feature provides valuable insights. The platform allows you to track mentions and conversations across social media, helping you stay informed and engaged with your audience. I found the social listening tools to be effective and easy to use, helping me stay connected with my audience and respond to their needs.

Team Collaboration

Collaborating with your team is essential for effective social media management, and Oktopost's team collaboration feature makes this easy. The platform allows you to assign tasks, share content, and communicate with your team, ensuring that everyone is on the same page. I found the team collaboration tools to be intuitive and effective, helping me work seamlessly with my team and achieve our social media goals.

Oktopost Pricing and Plans

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Oktopost Pricing Plans

Basic
For Small Businesses
$55

per month

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Basic includes:
  • 15 Social Profiles for diverse platform management.
  • Social Publishing to schedule and post content.
  • Social Inbox for managing messages and interactions.
  • Campaign Analytics to track performance metrics.
Basic+
For Medium Businesses
$123

per month

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Includes Basic, plus:
  • 25 Social Profiles for extended reach.
  • 5 Advocate Users to amplify brand message.
  • Conversion Tracking to measure campaign success.
  • Lead Capture to grow potential customer base.
Business
For Large Enterprises
$476

per month

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Includes Basic+, plus:
  • 50 Social Profiles for extensive social presence.
  • 25 Advocate Users to enhance brand advocacy.
  • Integration with Act-On, Marketo, Eloqua, Salesforce.
  • Roles and Permissions for secure access control.
Enterprise
For Large Enterprises
Contact sales
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Includes Business, plus:
  • Teams feature for organized group management.
  • Social Board for comprehensive social insights.
  • Sales Insight to drive sales strategies.
  • Account Manager for personalized support.

Who Is Oktopost Best For?

Oktopost is ideal for B2B marketers looking to enhance their social media strategy with robust management tools and seamless CRM integration.

  • Best for B2B marketers

    Oktopost is designed specifically for B2B marketers, offering features that cater to the unique needs of this audience. The platform's robust social media management tools and seamless CRM integration make it a valuable asset for any B2B marketing team looking to enhance their social media strategy and drive business growth.

  • Great for large enterprises

    Oktopost is a powerful tool for large enterprises looking to manage their social media presence effectively. The platform's scalability and comprehensive feature set make it an ideal choice for businesses with multiple social media accounts and campaigns. With Oktopost, large enterprises can streamline their social media efforts and achieve their marketing goals with ease.

  • Ideal for data-driven marketers

    For marketers who rely on data to drive their social media strategy, Oktopost is the perfect choice. The platform's advanced analytics and reporting tools provide valuable insights into social media performance, helping marketers make informed decisions and optimize their efforts for better results. Oktopost is a must-have for any data-driven marketing team.

Frequently Asked Questions

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.