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13 Best Zoho Campaigns Alternatives of 2025

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Author

Martin Lunendonk

Last Update

Jan 31, 2025

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Looking for an alternative to Zoho Campaigns? While Zoho Campaigns is a robust tool for email marketing with its automation features and integration capabilities, it might not be the perfect fit for everyone.

If you're seeking more advanced analytics, better user interface, enhanced deliverability, or more comprehensive customer support, exploring other email marketing platforms makes sense.

Top Alternatives for Zoho Campaigns

Top Zoho Campaigns Alternatives

5.0

0

Best For Marketing Automation

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ActiveCampaign

ActiveCampaign excels in automation and integration, offering a more comprehensive suite than Zoho Campaigns. It's ideal for businesses seeking advanced personalization and customer journey mapping, making it a powerful tool for growth.

  • Advanced automation capabilities.
  • Strong CRM integration.
  • Comprehensive reporting features.
  • Steep learning curve.
  • Higher cost for small businesses.

Free plan?

Yes

Starting price

$15 per month
4.9

0

Best For Beginners

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MailerLite

MailerLite offers a streamlined email marketing experience with powerful automation, while Zoho Campaigns provides a more feature-rich platform. Choose MailerLite for simplicity and efficiency, or Zoho Campaigns for a comprehensive toolset.

  • Generous free plan.
  • User-friendly interface.
  • Strong automation features.
  • Limited template options.
  • Basic reporting features.

Free plan?

Yes

Starting price

$10 per month
4.8

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Best For E-commerce Integration

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GetResponse

GetResponse offers a more comprehensive marketing suite with webinar and landing page features, while Zoho Campaigns excels in email marketing. Choose GetResponse for versatility and Zoho for focused email campaigns.

  • All-in-one marketing platform.
  • Strong automation capabilities.
  • Webinar hosting feature.
  • Interface can be overwhelming.
  • Limited template customization.

Free plan?

Yes

Starting price

$15.6 per month
4.8

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Best For User-Friendly Interface

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Moosend

Moosend offers a streamlined, user-friendly experience with powerful automation, while Zoho Campaigns provides extensive features that can be overwhelming. Moosend excels in simplicity and efficiency, making it ideal for straightforward marketing needs.

  • Affordable pricing plans.
  • Easy-to-use interface.
  • Strong automation features.
  • Limited third-party integrations.
  • Basic reporting features.

Free plan?

Yes

Starting price

$7 per month
4.7

0

Best For Comprehensive Features

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Mailchimp

Mailchimp offers a more intuitive interface and robust automation tools, while Zoho Campaigns provides extensive features and customization. Choose Mailchimp for ease of use and seamless integrations, or Zoho for more advanced customization options.

  • Extensive integration options.
  • User-friendly design tools.
  • Robust analytics and reporting.
  • Pricing can be expensive.
  • Limited customer support on free plan.

Free plan?

Yes

Starting price

$13 per month
4.7

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Best For Small Businesses

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Constant Contact

Constant Contact offers a user-friendly approach to email marketing, making it ideal for small businesses. While Zoho Campaigns provides extensive features, Constant Contact excels in simplicity and support, ensuring a smooth experience for beginners.

  • Strong customer support.
  • Easy-to-use email editor.
  • Comprehensive online training resources.
  • Limited automation features.
  • Higher cost compared to competitors.

Free plan?

Yes

Starting price

$12 per month
4.6

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Best For Advanced Analytics

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Brevo

Brevo offers a streamlined, user-friendly experience with powerful automation, while Zoho Campaigns provides extensive features that can be overwhelming. Brevo's simplicity and seamless integrations make it a compelling choice for efficient marketing.

  • Comprehensive email marketing features.
  • Strong customer support.
  • Easy integration with other platforms.
  • Complex setup process.
  • Limited customization options.

Free plan?

Yes

Starting price

$8.08 per month
4.6

0

Best For E-commerce Businesses

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Omnisend

Omnisend excels in multi-channel marketing with its unified platform, while Zoho Campaigns offers a more segmented approach. Omnisend's ease of use and powerful automation make it a compelling choice for businesses seeking efficiency.

  • Excellent e-commerce integration.
  • Advanced automation workflows.
  • User-friendly interface.
  • Limited design customization.
  • Higher cost for advanced features.

Free plan?

Yes

Starting price

$16 per month
4.6

0

Best For Segmentation

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Klaviyo

Klaviyo excels in data-driven marketing and e-commerce integration, offering more personalized insights than Zoho Campaigns. It's perfect for businesses seeking advanced analytics and customization, while Zoho Campaigns provides a broader, less specialized approach.

  • Excellent e-commerce integration.
  • Advanced segmentation features.
  • Strong analytics and reporting.
  • Steep learning curve.
  • Higher cost for premium features.

Free plan?

Yes

Starting price

$45 per month
4.5

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Best For Advanced Marketers

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Drip

Drip excels in automation and personalization, offering a user-friendly interface and seamless e-commerce integrations. Zoho Campaigns provides a comprehensive suite but can be less intuitive. Drip is ideal for those prioritizing customer engagement.

  • Advanced automation capabilities.
  • Strong e-commerce integration.
  • User-friendly interface.
  • Higher cost for small businesses.
  • Limited design customization.

Free plan?

Yes

Starting price

$39 per month
4.5

0

Best For Email Automation

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AWeber

AWeber offers a straightforward approach to email marketing, making it ideal for small businesses. While Zoho Campaigns provides extensive features, AWeber excels in simplicity and ease of use, ensuring effective campaigns with minimal effort.

  • Strong customer support.
  • User-friendly interface.
  • Comprehensive email templates.
  • Limited automation features.
  • Higher cost for advanced features.

Free plan?

Yes

Starting price

$12.49 per month
4.4

0

Best For Customizable Templates

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Campaign Monitor

Campaign Monitor offers a more intuitive design experience and robust analytics, while Zoho Campaigns provides a comprehensive suite of marketing tools. Choose Campaign Monitor for ease of use and detailed insights, or Zoho for an all-in-one solution.

  • User-friendly interface for beginners.
  • Advanced analytics for campaign tracking.
  • Wide range of email templates.
  • Limited automation features.
  • Higher cost for premium features.

Free plan?

Yes

Starting price

$12 per month
4.4

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Best For Simple Campaigns

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Benchmark Email

Benchmark Email offers a user-friendly interface and powerful automation tools, making it a great choice for those who value simplicity. Zoho Campaigns provides extensive features but can be overwhelming for some users.

  • User-friendly interface.
  • Strong automation features.
  • Comprehensive email templates.
  • Limited third-party integrations.
  • Basic reporting features.

Free plan?

Yes

Starting price

$13 per month

What To Look For In A Great Alternative To Zoho Campaigns?

Zoho Campaigns is a versatile tool, but as your business grows, you might need more advanced features. Finding an alternative that overcomes Zoho Campaigns' limitations—while offering enhanced analytics, better deliverability, and more intuitive user interfaces—can set your marketing efforts up for long-term success. Here are the essential factors to consider when evaluating Zoho Campaigns alternatives.

  • Advanced Analytics

    Seek platforms that offer in-depth analytics, providing insights into campaign performance, customer behavior, and engagement metrics. The best alternatives should include real-time data tracking, customizable reports, and predictive analytics to help you make informed decisions.

  • Enhanced Deliverability

    Prioritize tools with high deliverability rates, ensuring your emails reach the inbox rather than the spam folder. Look for features like spam testing, sender reputation management, and deliverability monitoring to maximize your email campaign success.

  • User-Friendly Interface

    Choose platforms with intuitive interfaces that simplify the email creation process. The top alternatives should offer drag-and-drop editors, pre-designed templates, and easy navigation to streamline your workflow and enhance productivity.

  • Comprehensive Customer Support

    Opt for tools that provide robust customer support, including live chat, phone support, and extensive knowledge bases. The best alternatives should offer 24/7 assistance to help you resolve issues quickly and efficiently.

  • Customizable Templates

    Look for platforms that offer a wide range of customizable templates, allowing you to create visually appealing emails that align with your brand. The best alternatives should provide flexibility in design, enabling you to tailor templates to your specific needs.

  • Integration Capabilities

    Select tools that seamlessly integrate with your existing systems, such as CRM, e-commerce platforms, and social media. The top alternatives should offer a wide range of integrations to enhance your marketing efforts and streamline operations.

  • Scalable Solutions

    Choose platforms that can grow with your business, offering scalable solutions that accommodate increasing email volumes and expanding customer bases. The best alternatives should provide flexible pricing plans and features that support your growth.

  • Advanced Segmentation

    Prioritize tools with advanced segmentation capabilities, allowing you to target specific customer groups with personalized content. The best alternatives should offer dynamic segmentation, behavioral targeting, and demographic filters to enhance your marketing strategy.

  • Mobile Optimization

    Ensure your emails are optimized for mobile devices, providing a seamless experience for users on smartphones and tablets. The top alternatives should offer responsive design features and mobile previews to ensure your emails look great on any device.

  • A/B Testing

    Look for platforms that offer robust A/B testing features, allowing you to experiment with different subject lines, content, and designs. The best alternatives should provide detailed test results and insights to help you optimize your campaigns for better performance.

Frequently Asked Questions

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Author

Martin Lunendonk

Martin Lunendonk is a senior tech writer specializing in website builders, web hosting, and ecommerce platforms. With a background in finance, accounting, and philosophy, he has founded multiple tech startups and worked in medium to large tech companies and investment banking, bringing deep expertise and reliable insights to his software reviews.