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9 Best White Label Email Marketing Software in 2025

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Author

Anastasia Belyh

Last Update

Jan 31, 2025

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

There are numerous white label email marketing software options, each promising to enhance email campaigns, improve deliverability, and boost engagement. But which ones truly stand out?

I’ve spent over 100 hours researching, analyzing user reviews, and testing popular white label email marketing tools to help you find the best solutions for agencies, small businesses, large enterprises, and more. These tools can transform your email marketing strategy, but which one will be your perfect match?

Top Picks for White Label Email Marketing Software

Top White Label Email Marketing Software

4.6

0

Best For Comprehensive Marketing

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HubSpot

HubSpot empowers your email marketing with powerful automation and insightful analytics. Its seamless integrations and user-friendly interface make it a must-have for marketers aiming to enhance engagement and drive conversions. Perfect for businesses seeking efficiency and growth.

  • All-in-one marketing solution.
  • Excellent customer support.
  • Powerful CRM integration.
  • High cost for premium features.
  • Steep learning curve for new users.

Free plan?

Yes

Starting price

$20 per month per seat
4.5

0

Best All-In-One Solution

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Mailchimp

Mailchimp empowers your email marketing with robust automation and insightful analytics. Its seamless integrations and advanced segmentation tools make it a must-have for marketers aiming to enhance engagement and drive conversions. Perfect for both novices and experts.

  • Extensive template library for diverse needs.
  • Strong automation features for efficiency.
  • Robust reporting tools for insights.
  • Pricing can escalate quickly.
  • Complex interface for beginners.

Free plan?

Yes

Starting price

$13 per month
4.5

0

Best For E-Commerce

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Klaviyo

Klaviyo empowers you to elevate your email marketing with advanced segmentation and automation. Its seamless e-commerce integrations and detailed analytics make it a top choice for businesses aiming to boost customer engagement and drive sales.

  • Strong e-commerce integration.
  • Detailed customer insights.
  • Effective segmentation tools.
  • Expensive for large lists.
  • Limited support for non-e-commerce businesses.

Free plan?

Yes

Starting price

$45 per month
4.4

0

Best For Automation

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ActiveCampaign

ActiveCampaign empowers your email marketing with advanced automation and personalization. Its robust features and intuitive interface make it a top choice for businesses seeking to enhance customer engagement and optimize their marketing strategies. A must-have for serious marketers.

  • Advanced automation capabilities.
  • Comprehensive CRM features.
  • Excellent customer segmentation.
  • Complex setup process.
  • Higher cost for advanced plans.

Free plan?

Yes

Starting price

$15 per month
4.3

0

Best For Beginners

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MailerLite

MailerLite empowers you to create stunning email campaigns effortlessly. With its intuitive editor and powerful automation, you can engage your audience like never before. Its seamless integrations and comprehensive analytics make it an invaluable tool for any marketer.

  • Affordable pricing for small businesses.
  • Intuitive drag-and-drop editor.
  • Strong customer support.
  • Limited advanced features.
  • Basic reporting tools.

Free plan?

Yes

Starting price

$10 per month
4.2

0

Best For Small Businesses

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Mailmunch

Mailmunch empowers your email marketing with customizable templates and seamless integrations. Its user-friendly interface and advanced analytics make it a powerful tool for enhancing engagement and optimizing campaigns, perfect for businesses aiming to elevate their marketing efforts.

  • User-friendly interface for easy navigation.
  • Comprehensive analytics for performance tracking.
  • Seamless integration with popular platforms.
  • Limited design customization options.
  • Occasional delays in email delivery.

Free plan?

No

Starting price

$13.99 per month
4.2

0

Best For Budget-Friendly Plans

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Moosend

Moosend empowers your email marketing with advanced automation and personalization. Its intuitive interface and real-time analytics make it a must-have for marketers aiming to enhance engagement and drive conversions. Perfect for businesses of all sizes.

  • Affordable pricing.
  • User-friendly interface.
  • Strong automation features.
  • Limited third-party integrations.
  • Basic reporting tools.

Free plan?

Yes

Starting price

$7 per month
4.2

0

Best For Customer Support

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Constant Contact

Constant Contact empowers you to create stunning email campaigns effortlessly. Its intuitive design tools and powerful automation features make it a must-have for businesses looking to enhance their email marketing strategy. Perfect for those seeking efficiency and effectiveness.

  • User-friendly interface.
  • Strong customer support.
  • Wide range of templates.
  • Limited automation features.
  • Higher cost compared to competitors.

Free plan?

Yes

Starting price

$12 per month
4.0

0

Best For Deliverability

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Mailjet

Mailjet empowers your email marketing with advanced segmentation and real-time collaboration. Its dynamic content personalization and comprehensive analytics make it a powerful tool for businesses aiming to enhance engagement and drive conversions. Perfect for teams seeking efficiency.

  • Flexible pricing plans.
  • Strong API capabilities.
  • Real-time collaboration features.
  • Limited template customization.
  • Occasional deliverability issues.

Free plan?

Yes

Starting price

$17 per month

Why You Need White Label Email Marketing Software

Are you struggling to manage email campaigns effectively? In today's digital age, the right white label email marketing software can revolutionize your marketing strategy. It helps you automate tasks, personalize messages, and boost engagement. As competition intensifies, having the right tools is essential to stay ahead.

  • Boost Your Email Campaigns

    Are your email campaigns not delivering the desired results? With white label email marketing software, you can enhance your campaigns by automating processes, segmenting your audience, and personalizing content. This not only saves time but also increases engagement and conversion rates, ensuring your messages reach the right people at the right time.

  • Enhance Customer Engagement

    Struggling to keep your audience engaged? White label email marketing tools offer advanced features like A/B testing, segmentation, and personalization, allowing you to tailor your messages to your audience's preferences. This leads to higher open rates, better customer relationships, and ultimately, increased sales and brand loyalty.

  • Streamline Your Marketing Efforts

    Is managing multiple marketing channels overwhelming? White label email marketing software integrates seamlessly with other tools, providing a centralized platform to manage your campaigns. This streamlines your marketing efforts, reduces manual work, and ensures consistent messaging across all channels, helping you achieve your marketing goals more efficiently.

Our Rating Methodology

We meticulously evaluated each white label email marketing tool, focusing on key aspects like functionality, ease of use, and customer support. By analyzing user reviews and conducting hands-on testing, we ensured our recommendations align with diverse business needs. Each of the seven evaluation factors is weighted to provide a comprehensive final rating, helping you choose the best tool for your email marketing strategy.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Frequently Asked Questions

Compare The Best White Label Email Marketing Software

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.