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11 Best MailerLite Alternatives of 2025

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Author

Martin Lunendonk

Last Update

Jan 31, 2025

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

Looking for an alternative to MailerLite? While MailerLite is known for its simplicity and effective email marketing tools, it might not meet the needs of every business.

If you're seeking more advanced automation, better integration options, or enhanced analytics, exploring other email marketing platforms could be beneficial.

Top Alternatives for MailerLite

Top MailerLite Alternatives

4.5

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Best All-In-One Solution

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GetResponse

GetResponse offers a more comprehensive suite of marketing tools, including webinars and landing pages, while MailerLite is simpler and more user-friendly. Choose GetResponse for advanced features or MailerLite for ease of use.

  • All-in-one marketing solution.
  • Advanced automation features.
  • Generous free plan.
  • Steep learning curve for beginners.
  • Occasional performance issues.

Free plan?

Yes

Starting price

$15.6 per month
4.5

0

Best Value For Price

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Moosend

Moosend offers advanced automation and detailed analytics, while MailerLite is more beginner-friendly with simpler features. Choose Moosend for robust marketing needs and MailerLite for straightforward campaigns.

  • Affordable pricing for startups.
  • User-friendly interface.
  • Strong automation capabilities.
  • Limited third-party integrations.
  • Basic reporting features.

Free plan?

Yes

Starting price

$7 per month
4.5

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Best For Complex Workflows

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ActiveCampaign

ActiveCampaign excels in automation and CRM integration, offering more advanced features than MailerLite. It's ideal for businesses seeking detailed customer engagement and marketing automation, though it requires a steeper learning curve.

  • Highly customizable workflows.
  • Advanced automation features.
  • Comprehensive CRM integration.
  • Steep learning curve for beginners.
  • Higher pricing for small businesses.

Free plan?

Yes

Starting price

$15 per month
4.4

0

Best For Non-Profits

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Constant Contact

Constant Contact offers a broader range of marketing tools, including event management and social media integration, while MailerLite is more streamlined and user-friendly. Choose Constant Contact for versatility and MailerLite for simplicity.

  • Strong customer support.
  • Wide range of templates.
  • User-friendly interface.
  • Limited automation capabilities.
  • Higher pricing for small businesses.

Free plan?

Yes

Starting price

$12 per month
4.4

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Best For Customizable Templates

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Campaign Monitor

Campaign Monitor offers advanced automation and segmentation, making it ideal for experienced marketers. MailerLite is user-friendly and great for beginners, but Campaign Monitor's design tools and analytics provide a more comprehensive solution for detailed marketing strategies.

  • Advanced email personalization.
  • Comprehensive reporting tools.
  • User-friendly interface.
  • Higher pricing for advanced features.
  • Limited automation capabilities.

Free plan?

Yes

Starting price

$12 per month
4.3

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Best For E-Commerce

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Klaviyo

Klaviyo offers advanced analytics and segmentation, making it ideal for scaling businesses, while MailerLite is more user-friendly and straightforward. Klaviyo excels in e-commerce integrations, providing a robust platform for targeted marketing.

  • Powerful segmentation capabilities.
  • Robust analytics and reporting tools.
  • Excellent e-commerce integration.
  • Complex setup process for new users.
  • Expensive for small-scale operations.

Free plan?

Yes

Starting price

$45 per month
4.3

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Best For Seamless Integrations

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Brevo

Brevo offers advanced automation and segmentation, while MailerLite is more straightforward and user-friendly. Brevo's robust features make it ideal for marketers seeking precision, whereas MailerLite is perfect for those who prefer simplicity.

  • Affordable pricing for small businesses.
  • Easy-to-use interface.
  • Strong customer support.
  • Limited advanced features.
  • Basic design customization.

Free plan?

Yes

Starting price

$8.08 per month
4.2

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Best For Small Businesses

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Benchmark Email

Benchmark Email offers a more customizable and feature-rich experience compared to MailerLite. While MailerLite is user-friendly, Benchmark Email provides advanced automation and a broader template selection, making it ideal for those seeking flexibility and creativity.

  • Intuitive drag-and-drop editor.
  • Comprehensive email tracking features.
  • Wide range of templates available.
  • Limited automation capabilities.
  • Basic reporting features.

Free plan?

Yes

Starting price

$13 per month
4.2

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Best For E-Commerce Marketing

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Omnisend

Omnisend offers a comprehensive multi-channel marketing solution, while MailerLite focuses on email campaigns. Omnisend's integration of email, SMS, and social media provides a more holistic approach, making it ideal for businesses seeking diverse customer engagement.

  • Excellent e-commerce integration.
  • Advanced automation features.
  • User-friendly interface.
  • Higher pricing for advanced features.
  • Limited design customization.

Free plan?

Yes

Starting price

$16 per month
4.1

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Best For Advanced Automation

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Drip

Drip offers advanced automation and personalization, ideal for businesses seeking deeper customer engagement. MailerLite is simpler and more user-friendly, but Drip's robust features make it a powerful tool for those ready to invest time in learning.

  • Advanced automation features for marketers.
  • Seamless integration with e-commerce platforms.
  • User-friendly interface for beginners.
  • Limited design customization options.
  • Higher cost for small businesses.

Free plan?

Yes

Starting price

$39 per month
4.1

0

Best For Beginners

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Mailchimp

Mailchimp offers a comprehensive suite of marketing tools, while MailerLite is more straightforward and user-friendly. Mailchimp excels in automation and analytics, making it ideal for businesses looking to scale their marketing efforts.

  • Comprehensive marketing platform.
  • Wide range of integrations.
  • User-friendly interface.
  • Higher pricing for advanced features.
  • Limited customer support on free plans.

Free plan?

Yes

Starting price

$13 per month

What To Look For In A Great Alternative To MailerLite?

MailerLite is a great tool for beginners, but as your business grows, you might need more advanced features. Finding an alternative that overcomes MailerLite's limitations—while offering enhanced automation, integration, and analytics—can set your marketing efforts up for long-term success. Here are the essential factors to consider when evaluating MailerLite alternatives.

  • Advanced Automation

    Look for platforms that offer sophisticated automation capabilities, allowing you to create complex workflows and trigger-based campaigns. The best alternatives should provide intuitive drag-and-drop editors and pre-built templates to streamline your marketing processes.

  • Integration Options

    Choose email marketing tools that seamlessly integrate with your existing CRM, e-commerce platforms, and other third-party applications. This ensures a smooth data flow and enhances your ability to manage customer interactions effectively.

  • Enhanced Analytics

    Prioritize platforms with robust analytics and reporting features, offering insights into campaign performance, subscriber behavior, and conversion rates. Advanced analytics tools help you make data-driven decisions and optimize your marketing strategies.

  • Customizable Templates

    Opt for tools that provide a wide range of customizable templates, allowing you to create visually appealing and brand-consistent emails. The best alternatives should offer drag-and-drop editors and the ability to add custom HTML for greater design flexibility.

  • Segmentation and Targeting

    Seek out platforms with advanced segmentation and targeting capabilities, enabling you to deliver personalized content to specific audience segments. This enhances engagement and improves the effectiveness of your email campaigns.

Frequently Asked Questions

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Author

Martin Lunendonk

Martin Lunendonk is a senior tech writer specializing in website builders, web hosting, and ecommerce platforms. With a background in finance, accounting, and philosophy, he has founded multiple tech startups and worked in medium to large tech companies and investment banking, bringing deep expertise and reliable insights to his software reviews.