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17 Best Cold Email Software in 2025

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Author

Anastasia Belyh

Last Update

Jan 31, 2025

We earn a commission from partner links on Keevee. Commissions do not affect our editor's opinions or evaluations.

There are numerous cold email software options, each promising to enhance outreach, improve engagement, and boost conversion rates. But which ones truly stand out?

I’ve spent over 100 hours researching, analyzing user reviews, and testing popular cold email software to help you find the best solutions for startups, sales teams, marketers, and more. These tools can streamline your outreach, personalize communication, and increase response rates. But which one will elevate your email campaigns to the next level?

Top Picks for Cold Email Software

Top Cold Email Software

4.9

0

Best For Rapid Outreach

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Instantly

Instantly transforms your cold emailing strategy with its powerful automation and personalization features. It’s perfect for businesses looking to enhance their outreach efforts. The intuitive interface and comprehensive analytics make it a must-have tool for effective email marketing.

  • Quick setup process.
  • Affordable pricing.
  • User-friendly interface.
  • Limited advanced features.
  • Basic analytics.
  • Occasional email deliverability issues.

Free plan?

Yes

Starting price

$30 per month
4.6

0

Best For Sales Engagement

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Mailshake

Mailshake revolutionizes cold emailing with its intuitive automation and personalization features. It's perfect for businesses aiming to enhance outreach efficiency. While mastering its full potential takes time, the insights and engagement boost are well worth the effort.

  • All-in-one outreach solution.
  • Easy campaign management.
  • Great customer support.
  • Limited customization options.
  • Basic analytics.
  • Higher pricing for small teams.

Free plan?

No

Starting price

$29 per month
4.5

0

Best For Personalized Campaigns

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Lemlist

Lemlist revolutionizes cold emailing with its dynamic personalization and automation features. Its intuitive interface and comprehensive analytics make it a must-have for businesses aiming to boost engagement and response rates. Experience the power of personalized outreach today.

  • Highly customizable email templates.
  • Seamless integration with CRM tools.
  • Advanced personalization features.
  • Steep learning curve for beginners.
  • Limited analytics on lower plans.
  • Occasional email deliverability issues.

Free plan?

Yes

Starting price

$32 per month
4.5

0

Best For Enterprise Solutions

Outreach.io

Outreach.io empowers your cold emailing strategy with automation and personalization. Its advanced analytics and CRM integration enhance efficiency and effectiveness, making it an invaluable tool for businesses aiming to boost their outreach success.

  • Advanced automation features.
  • Seamless CRM integration.
  • User-friendly interface.
  • Higher pricing for advanced features.
  • Limited email templates.
  • Occasional syncing issues.

Free plan?

No

Starting price

Contact sales
4.4

0

Best For Small Teams

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Woodpecker

Woodpecker revolutionizes cold emailing with its intuitive automation and personalization features. It’s perfect for those looking to enhance their outreach efficiency. The tool’s seamless integrations and insightful analytics make it a must-have for effective email campaigns.

  • Excellent email deliverability.
  • Intuitive user interface.
  • Strong A/B testing features.
  • Higher cost for advanced features.
  • Limited integrations.
  • Occasional syncing issues.

Free plan?

Yes

Starting price

$29 per month
4.4

0

Best For Data-Driven Campaigns

Apollo.io

Apollo.io revolutionizes cold emailing with its powerful personalization and automation features. Its seamless CRM integration and detailed analytics make it an essential tool for businesses aiming to enhance their email marketing strategies and drive better engagement.

  • Comprehensive contact database.
  • Advanced search filters.
  • Seamless CRM integration.
  • Occasional data accuracy issues.
  • Limited free plan features.
  • Complex interface for beginners.

Free plan?

Yes

Starting price

$49 per month per user
4.3

0

Ideal For Lead Generation

Snov.io

Snov.io empowers your cold email campaigns with automation and personalization. Its intuitive interface and seamless CRM integration make it a must-have for businesses aiming to enhance outreach efficiency and effectiveness. Experience the transformation in your email strategy today.

  • Comprehensive email verification.
  • User-friendly interface.
  • Robust lead generation tools.
  • Limited free plan features.
  • Occasional data accuracy issues.
  • Basic reporting capabilities.

Free plan?

Yes

Starting price

$30 per month
4.3

0

Best For Automated Follow-Ups

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Klenty

Klenty revolutionizes cold emailing with its powerful automation and personalization features. It’s perfect for businesses aiming to enhance their outreach efficiency. With seamless CRM integration and insightful analytics, Klenty empowers you to connect meaningfully with prospects.

  • Robust automation features.
  • Seamless CRM integration.
  • User-friendly interface.
  • Limited email templates.
  • Occasional syncing issues.
  • Higher pricing for advanced features.

Free plan?

Yes

Starting price

$50 per month
4.3

0

Best For Multi-Channel Outreach

Reply.io

Reply.io revolutionizes cold emailing with its powerful automation and personalization features. It integrates seamlessly with CRMs, offering detailed analytics to optimize your campaigns. Perfect for businesses aiming to enhance their outreach efficiency and effectiveness.

  • Advanced automation features.
  • Seamless CRM integration.
  • User-friendly interface.
  • Higher pricing for advanced features.
  • Limited email templates.
  • Occasional syncing issues.

Free plan?

Yes

Starting price

$49 per month
4.2

0

Perfect For LinkedIn Outreach

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Waalaxy

Waalaxy revolutionizes cold emailing with its powerful automation and personalization features. Its seamless LinkedIn integration and user-friendly interface make it an essential tool for professionals aiming to enhance their outreach and engagement efforts.

  • Efficient LinkedIn automation.
  • Easy-to-use dashboard.
  • Affordable for small businesses.
  • Limited email functionalities.
  • Requires LinkedIn account.
  • Basic customer support.

Free plan?

Yes

Starting price

$21 per month
4.2

0

Best For AI-Powered Insights

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Amplemarket

Amplemarket revolutionizes cold emailing with its powerful automation and personalization features. Its seamless CRM integration and comprehensive analytics make it an indispensable tool for businesses looking to enhance their outreach efforts and drive engagement.

  • Advanced lead generation.
  • Comprehensive analytics.
  • Seamless CRM integration.
  • Higher pricing.
  • Complex setup process.
  • Limited customization options.

Free plan?

No

Starting price

Contact sales
4.2

0

Best For Email Tracking

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Saleshandy

Saleshandy empowers your email outreach with advanced tracking and automation. Its intuitive interface and robust analytics make it a must-have for businesses aiming to enhance engagement and streamline communication. Perfect for those seeking efficiency and effectiveness in email marketing.

  • Comprehensive email tracking.
  • User-friendly interface.
  • Affordable pricing.
  • Limited advanced features.
  • Basic analytics.
  • Occasional email deliverability issues.

Free plan?

No

Starting price

$25 per month
4.1

0

Best For Growth Hacking

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La Growth Machine

La Growth Machine empowers your cold email campaigns with automation and integration. Its robust features streamline your outreach, while detailed analytics provide insights for improvement. Ideal for businesses aiming to enhance their email marketing efforts efficiently.

  • Advanced growth hacking tools.
  • Seamless multi-channel campaigns.
  • User-friendly interface.
  • Complex setup process.
  • Limited third-party integrations.
  • Higher learning curve.

Free plan?

Yes

Starting price

$60 per month per identity
4.1

0

Best For Lead Nurturing

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SmartLead

SmartLead empowers your cold email campaigns with automation and personalization. Its advanced analytics and A/B testing features provide deep insights, while seamless integrations ensure a smooth workflow. Ideal for businesses aiming to enhance their email outreach.

  • Advanced lead scoring.
  • Comprehensive analytics.
  • Seamless CRM integration.
  • Higher pricing.
  • Complex setup process.
  • Limited customization options.

Free plan?

Yes

Starting price

$32.5 per month
4.0

0

Best For CRM Integration

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Overloop

Overloop revolutionizes cold emailing with its powerful automation and personalization features. It’s perfect for businesses looking to enhance their outreach efforts. With comprehensive analytics and seamless CRM integration, it’s a must-have tool for effective email marketing.

  • Comprehensive CRM integration.
  • Advanced email tracking.
  • User-friendly design.
  • Limited free plan.
  • Occasional performance lags.
  • Basic reporting features.

Free plan?

No

Starting price

Contact sales
4.0

0

Best For Simplicity

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QuickMail

QuickMail empowers you to automate and personalize your cold email campaigns effortlessly. Its robust features and seamless integrations make it a must-have for businesses aiming to enhance their outreach and engagement strategies effectively.

  • Excellent email deliverability.
  • Intuitive user interface.
  • Strong A/B testing features.
  • Higher cost for advanced features.
  • Limited integrations.
  • Occasional syncing issues.

Free plan?

No

Starting price

$49 per month
3.9

0

Best For Budget-Friendly Solutions

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DitLead

DitLead revolutionizes your email outreach with its powerful automation and personalization features. Its seamless CRM integration and advanced deliverability optimization make it an essential tool for businesses aiming to enhance their email campaigns and drive engagement.

  • Advanced lead generation.
  • Comprehensive analytics.
  • Seamless CRM integration.
  • Higher pricing.
  • Complex setup process.
  • Limited customization options.

Free plan?

Yes

Starting price

$31 per month

Why You Need Cold Email Software

Are you struggling to reach potential clients or finding it hard to manage your email campaigns? In today’s competitive market, the right cold email software can be a game-changer for your business. It helps you automate outreach, personalize messages, and track engagement. As businesses face more complex demands, having the right tools is crucial to stay competitive.

  • Boost Your Outreach Efficiency

    Are you tired of manually sending emails and tracking responses? With cold email software, you can automate your outreach process, schedule follow-ups, and manage your campaigns effortlessly. This not only saves you time but also ensures that your messages reach the right audience at the right time, increasing your chances of success.

  • Enhance Personalization

    Do you want to make your emails stand out in crowded inboxes? Cold email software allows you to personalize your messages with dynamic fields, ensuring that each recipient feels valued and understood. This level of personalization can significantly improve your open and response rates, helping you build stronger relationships with your prospects.

  • Gain Valuable Insights

    Are you looking to optimize your email campaigns for better results? Cold email software provides detailed analytics and reporting, allowing you to track open rates, click-through rates, and response rates. With these insights, you can identify what works and what doesn't, enabling you to refine your strategies and achieve better outcomes.

Our Rating Methodology

We meticulously evaluated each cold email software, focusing on key aspects like functionality, ease of use, and integrations. By analyzing user reviews and conducting hands-on testing, we ensured our recommendations align with diverse business needs. Each of the seven evaluation factors is weighted by importance to deliver a reliable final rating, helping you avoid underperforming tools and make confident decisions.

Decision FactorScoring Weight
Value to Price
20%
20%
Ease of Use
20%
15%
Functionality
20%
25%
Scalability
20%
15%
Integrations
20%
10%
Customer Support
20%
10%
Security
20%
5%

Frequently Asked Questions

Compare The Best Cold Email Software

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Author

Anastasia Belyh

Anastasia Belyh is a senior tech writer with over 15 years of experience in marketing, sales, and business software. Having worked in investment banking, management consulting, and founded multiple companies, her in-depth knowledge and hands-on expertise make her software reviews authoritative, trustworthy, and highly practical for business decision-makers.